Paper flowers at El Corte Inglés – Elizabeth Arden
At El Corte Inglés Castellana, Elizabeth Arden had a featured space in one of the main display areas for a month.
We had the opportunity to design and produce a bespoke paper floral intervention, creating maxi flowers placed on each shelf to accompany and enhance the presence of the products.
The pieces included datura flowers, daisies, lilies and calla lilies, along with other large-format varieties, all reinterpreted in paper. These flowers were spread along the shelves, surrounding fragrances and creams and creating a floral atmosphere that reinforced the brand’s aesthetic universe.
The paper flower installation at El Corte Inglés brought an elegant, organic and highly visual presence to the retail space.
Thank you, Elizabeth Arden, for trusting our work once again. To see the other project, click
[aquí]
